Australia’s largest outdoor cinema, Moonlight Cinema, partnered with Kabuku PR for both its 2012/13 and 2013/14 season held across Sydney, Melbourne, Perth, Adelaide and Brisbane.
In addition to raising overall awareness of the event throughout its five-month season, Kabuku PR coordinated VIP opening nights with celebrities and media in attendance, along with numerous photo and filming opportunities including the Sunday Telegraph, MX, the Herald Sun, The Advertiser and Channel 10’s The Project.
The final result saw hundreds of clippings generated nationwide and the most successful season to date for the cinema.
Moonlight Cinema engaged Kabuku PR in both 2012 and 2013 and our media exposure has increased significantly. The team at Kabuku PR are proactive, professional, highly skilled, personable and easy to do business with. They are an extension of our Marketing and Communications team and are a valued asset to our business. I would highly recommend the services of Kabuku PR without hesitation.
Gemma Axford, National Marketing Manager, Moonlight Cinema.